Making diesel generators more efficient, LoudCell ramps up operations in India and expands to Africa

Ramesh Gupta, a veteran in the field of telecommunications and enterprise software, started LoudCell along with Ashish Srivastava back in 2013. The proposition was simple – diesel generators across India are very inefficient and LoudCell had a solution via which factories could have a lot of money by making their generators more fuel efficient. Validating their idea, LoudCell could make generators up to 25% more efficient and on the basis of this initial success, the company which is a part of the TechSparks 2013 batch, raised a $1 million seed round from IAN in 2014. The funding has thrusted the company forward and it is a 45 member strong unit right now with strong future prospects. Here, we get in a conversation with Ramesh to learn more.Read More……..

LoudCell declared as winner in Renewable Energy India Expo by TIE and UBM

To foster Entrepreneurial Opportunities in Renewable Energy Sector, TiE, The Indus Entrepreneurs, world’s largest entrepreneurial organization and UBM India Pvt. Ltd. organized “Renewable Energy India Expo”. In this expo LoudCell was declared the winner for Renewable Energy & Cleantech-Investors Pitch. The criteria for the victory of LoudCell among others were
• Market Understanding and product placement
• Comparative positioning and competitors; differentiators; value propositionShield


IAN funds LoudCell to control diesel cost

Indian Angel Network (IAN) has invested in LoudCell, making it IAN’s maiden investment in an internet-of-things (IoT) startup.

In the news:

LoudCell declared TechSpark Top 10 winner

Tech is proud to present the 30 Best Emerging Tech Product Startups from India as part of our TechSparks 2013 TECH30 Report. You can download the complete Report which contains the entire Tech 30 report via Instamojo. Here are the profiles of the 30 promising tech startups

TechSparks, the flagship event of, the biggest tech product startup showcase in India, is now in its 3rd edition. The Grand Finale of TechSparks 2013 was held in Bangalore on October 5th, after the 5 roundtables which were conducted in Mumbai, Delhi, Ahmedabad, Chennai and Hyderabad over a period of 4 months. Techsparks 2013 was presented by Intel in association with Amazon Web Services, Qualcomm, Sequoia Capital, CNBC TV 18 Young Turks and VentureBeat.

Registering more than 800 applications to become a TechSpark, the response was overwhelming and the jury comprising of investors, successful entrepreneurs, industry experts and the Yourstory team had a tough time shortlisting the top 30. Applications were received from all over the country and the diversity was immense. From education to healthcare to cleantech, there were companies in every sector with a common motive – leveraging technology to build great businesses.

The Techsparks 2013 Grand Finale had the theme “The Smartest Way to Scale Up” and the entire day was organized around that. Starting with an introduction from Shradha Sharma, founder of, the high-on-adrenaline event was given a huge pump by RJ Sriram and DJ Dhruva maintaining the tempo. Shradha’s introduction was followed by an in-depth keynote by Shailendra Singh, MD of Sequoia Capital, who outlined some of the most important factors for ‘Building a Business’. The ensuing Panel Discussion was a highly engaging one with audience actively participating in the discussion. The Panel consisted of Narendra Bhandari (Director, Intel Software and Services Group – Developer Relations (Asia-Pacific)); Shailendra Singh (MD, Sequoia Capital); Gautam Gandhi (Head – New Business Development Emerging Markets, Google); Joe Ziegler (AWS Evangelist for Australia and New Zealand); M. Maheshwar Rao, IAS (Commissioner for Industrial Development and Director of Industries and Commerce, Govt. of Karnataka); Dr. Wido Menhardt (Vice President, Head, Philips Innovation Campus) and was moderated by Ravi Gururaj (Vice President, Cloud Platforms Group, Citrix).

The main attraction of the event was the unveiling of the Tech30 Report; the top 30 tech product startups

LoudCell: Solving a huge India-specific problem, making diesel generators more efficient

Huge change takes time. And, hence, the shift towards cleaner forms of energy will take time, as well. And, especially in India, where we’re still grappling with producing enough energy via traditional means, it’s still a long time before we adopt cleaner technologies at scale. In the meanwhile, how about making present systems more efficient? This was the thought with which Ramesh Gupta founded Loudcell.Read More……..

LoudCell declared Red Herring Top 100 Asia winner

Red herringRed Herring announced its Top 100 Asia award in recognition of the leading private companies from Asia, celebrating these startups’ innovations and technologies across their respective industries.

Red Herring’s Top 100 list has become a mark of distinction for identifying promising new companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype,, YouTube, and eBay would change the way we live and work. “Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across Asia to the Top 100 Winners. We believe LoudCell embodies the vision, drive and innovation that define a successful entrepreneurial venture. LoudCell should be proud of its accomplishment, as the competition was very strong.”

Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy, and market penetration. This assessment of potential is complemented by a review of the track record and standing of startups relative to their sector peers, allowing Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models in Asia.

LoudCell selected as finalist for 2011 Red Herring Top 100 Asia

LoudCell has been selected as a Finalist for Red Herring’s Top 100 Asia award, a prestigious list honoring the year’s most promising private technology ventures from the Asian business region.

The Red Herring editorial team selected the most innovative companies from a pool of hundreds from across Asia. The nominees are evaluated on both quantitative and qualitative criteria, such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their respective industries.

 This unique assessment of potential is complemented by a review of the actual track record and standing of a company, which allows Red Herring to see past the “buzz” and make the list an invaluable instrument for discovering and advocating the greatest business opportunities in the industry.

 “This year was very rewarding,” said Alex Vieux, publisher and Chairman of Red Herring. “The global economic situation has abated and there are many great companies producing really innovative and amazing products. We had a very difficult time narrowing the pool and selecting the finalists. LoudCell shows great promise therefore deserves to be among the Finalists. Now we’re faced with the difficult task of selecting the Top 100 winners of Red Herring Asia. We know that the 2011 crop will grow into some amazing companies that are sure to make an impact.”

 Finalists for the 2011 edition of the Red Herring 100 Asia award are selected based upon their technological innovation, management strength, market size, investor record, customer acquisition, and financial health. During the several months leading up to the announcement, hundreds of companies in the telecommunications, security, Web 2.0, software, hardware, biotech, mobile and other industries completed their submissions to qualify for the award.

 The Finalists are invited to present their winning strategies at the Red Herring Asia Forum in Hong Kong, October 17-19, 2011. The Top 100 winners will be announced at a special awards ceremony the evening of October 19 at the event.

Full list of Finalists: